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How it all started

TEC Leimert is a platform that provides undervalued talent with exposure to innovative technology, resources for career pathways, and support for building digital solutions.

TEC Leimert was created because its founders recognizes that technology has revolutionized and disrupted our lives from how we consume entertainment to how we purchase household goods. Additionally, TEC has identified South Los Angeles as a blue ocean of opportunity where a digital divide exists, and TEC seeks to close.

 

TEC Leimert seeks to close the digital divide by hosting a series of thoughtful programming taking place throughout the year. These programs include an annual conference, Camp Xstream youth summer camp, Nxt Lvl professional development incubator, tech night salon

Behind the Scenes

Rashidi Jones (2)

Rashidi Jones

Executive Director

Rashidi Jones is currently Executive Director of Motion Picture Finance at Sony and co-founder of TEC LEIMERT.

LaJuan Morris

LaJuan Morris

Program Director

LaJuan Morris is a marketing and digital communications associate with experience leveraging digital media platforms and strategic partnerships to curate content, engage target audiences, and expand brand awareness in the following industries: entertainment, sports and real estate.

Themba Nelson

Themba Nelson

Head of Business Operations

Themba Nelson is one of the founding members of TEC Leimert. Born and raised in Los Angeles ...

Sunny Jones

Sunny Jones

Brand Strategist

Sunny Jones is an Experienced Realtor with a demonstrated history of working in the real estate industry. Strong real estate professional skilled in Negotiation, Customer Service, Sales, and Investment Properties

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Eric Elder

HEAD OF STRATEGY

Eric started his career as a 2D animator at MTV on Beavis & Butt Head and then moved to LA to work on King of the Hill & The Simpsons. When not working as a professional animator he spent 15 years working with the Art Institutes as an Instructor and created the most successful Video Game production training programs in the system. He founded OW! (Online Worlds) Entertainment in 1997 to create virtual worlds for movie & TV properties. For the past few years he has been focused on the emerging AR/VR industry managing productions, designing pipeline models, game/experience design, strategic planning and developing studio pitches for AR & VR based on major Hollywood IP. He is currently a professor at Loyola Marymount University teaching VR Studio, Worldbuilding and Studio Pitch. He is also actively a speaker at various industry related events. He spends most of his time as a Media Arts Consultant designing training programs and production pipelines for animation, video game & XR production.

Terry Hart

Terry Hart

Business Development

Terry Hart is a graduate of Howard University with a B.A. in Biology and has spent the past 15 years as a marketing and sales representative within the pharmaceutical industry. Recognizing how technology can be a game-changer for underserved communities, he has dedicated himself to helping communicate what these opportunities can be. He believes that through collaboration and ownership, the community he loves can rise to become the arbiter of its own future.

Paris McCoy

Paris McCoy

content & business advisor

Paris McCoy is an Experienced Creative Producer and Director Of Photography with a demonstrated history of working in the entertainment industry. Strong arts and design professional skilled in Creative Producing, Digital Marketing, Production Management, Art Direction, and Film and Television Production.

Charles Babb

Charles Babb

Technology Advisor

Charles Babb is a Creative technologist with broad experience in all aspects of project management and coordination, marketing, business management, organizational development, and solution navigation. Direct experience in video game production, research and development, film and television production, graphic novel development, project management, event promotions, trend analysis, and negotiations. Specialties: Video Game Development, English, Japanese, Brand Management, Project Management, Marketing Analysis, Hypebeast and Multicultural Urban Trend Specialist, Creative Writing, Policy Development, Leadership Development, Organizational Development, Literacy of Asia and the Pacific Rim, Digital Photography, Cinema, and Computer literacy in all Microsoft Applications (PC and Mac: English and Japanese applications).

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Romondo Locke

Public Relations

As a creative PR and communications strategist with over 15 years of extensive hands-on experience, Romondo Locke has passionately worked to discover the hidden stories of the organizations he represents and craft that narrative into strategic PR campaigns to amplify brand awareness. He is highly successful in building relationships with media professionals, community leaders and key local stakeholders to align his organization’s key messages with that of the community to nurture the positive way the organization is perceived. Romondo’s experience in media relations, digital niche marketing, social media and community relations has allowed him enhance the PR efforts for his clients through various media platforms and public relations strategies to support an organization’s desire to grow market share. A native of Detroit, Michigan, Romondo received his Bachelor’s degree in Mass Communications with a concentration in Public relations from Grambling State University and obtained a Master’s degree in Journalism, Mass Communication/ Public Relations from Kent State University. Specialties include: Press Releases, Fact Sheets, PR Campaigns, Media Kits, Online Newsletters, Community Relations, Digital Media, Marketing, Strategic Communications, Special Events, Internal Communications, Email Marketing, Social Media and Storytelling.

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Trissa Rene

Creative Consultant

Trissa Rene is Outside-the-box, with 20+ years in the entertainment and fashion industry, working with Fortune 500 industry leaders and top tier Hollywood stars. Offering expertise in developing creative PR opportunities and business development programs that drive interest, buzz and sales, even during periods of decreased spending. Establishes strong, customer-focused relationships, and strategic alliances with media contacts. Aided in innovative strategies to boost brand prominence and drive growth for companies including Nike, Teen Vogue, Gatorade, T-Mobile-Blackberry, AT&T, Heineken, Diesel, NBA and the Sundance Film Festival. Championed booking, sponsorships and tactical PR for A-List talent including Destiny’s Child, Jay Z, Jessica Simpson, Tyra Banks, Mary J Blige, Jennifer Lopez, Usher, Puff Daddy, Lil Wayne and Lil Kim. Performed celebrity seeding, talent relations, red carpet and special events for Vans, Teen Choice Awards, Mercedes-Benz, MTV Video Awards, Ecko, Nickelodeon Kid’s Choice Awards and Interscope Records.

Joaquin Horton

Joaquin Horton

Brand Engagement

Leimert Park native and emerging artisan, Joaquin Marcel (Horton) seeks to abolish the stigma strictly associating pipe cleaners with arts & crafts. His mission is to elevate the artform beyond its stereotype into the realm of contemporary arts. His career began as a teen entrepreneur. Joaquin’s product Fuzzy Stix was a kit containing pipe cleaners and instructions on how to make figurines and toys. To fund his company he designed and sold custom phone cases, headphones, and baby mobiles. His persistence culminated in being featured as one of ABC-7’s Cool Kids during his visit to Mattel Children’s Hospital to teach patients how to build pipe cleaner designs. It wasn’t until he completed his life size Michael Jackson piece that he found his passion as an artisan, currently designing sculptors, and 2D/3D canvas art.

Terry-Scott-e1578790913138

Terry Scott

Community Relations

Terry has worked at the crossroads of cultural production and social justice all his life, and unlike bluesman Robert Johnson, ...

Marjorie Sheriff

Marjorie Sheriff

Marketing Consultant

Marjorie Sheriff is a proactive, critical-thinker with over 7+ years of administrative and project management experience. Diverse skillset in venture operations, leading DEI initiatives, end-to-end preparation and execution of events, financial reporting and budgeting, creating clear and concise communications, and being a trusted thought partner. Highly self-motivated, disciplined, and exceptionally well organized. Proficient with PC, Mac OS, MS Word, Excel, PowerPoint, Outlook, Salesforce, Quickbooks, Google Suites and Concur.

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Vusi Azania

Board President

Vusi Azania is a native of Los Angeles, Vusi moved with his family to St. Louis, MO, in the wake of the 1965 Watts Rebellion.

Eden Chen

Eden Chen

Board Member
Janett Liriano

Janett Liriano

Board Member

Janett Liriano is an executive and entrepreneur, with a focus on empathetic innovation. She consults brands, executives and artists with their innovation and market making strategies. She has raised over $2M in venture funding- 1 of 30 Black or Latina women to do so. She has co-raised $10M+ for clients and partners. Her service driven business development style resulted in a 190+ partnership pipeline for her previous ventures. She is named in several patents for her innovations in advanced materials, and cited in several industry journals/reports for her insights. Prior to her career as an entrepreneur, Janett worked in the medical technology field creating high fidelity simulations with medical mannequins for doctors-in-training. She is a formally-trained audio engineer and master electrician. Her design technology studies at New York's Fame School and Boston's Emerson College greatly inform her creative approach to technical challenges. She is an active member the Leadership Council for Tech: NYC, an inaugural member of the United Nations Decade of Women Initiative, a 2019 Forbes 30 Under 30 Listmaker for Manufacturing and Industry and named Entrepreneur of the Year (2019) by GC4W.

Rashidi Jones (2)

Rashidi Jones

Executive Director

Rashidi Jones is currently Executive Director of Motion Picture Finance at Sony and co-founder of TEC LEIMERT.

LaJuan Morris

LaJuan Morris

Program Director

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Themba Nelson

Themba Nelson

Head of Business Operations

Themba Nelson is one of the founding members of TEC Leimert. Born and raised in Los Angeles ...

Sunny Jones

Sunny Jones

Brand Strategist

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Elder-Elder-scaled-e1578791306196

Eric Elder

HEAD OF STRATEGY

Eric started his career as a 2D animator at MTV on Beavis & Butt Head and then moved to LA to work on King of the Hill & The Simpsons. When not working as a professional animator he spent 15 years working with the Art Institutes as an Instructor and created the most successful Video Game production training programs in the system. He founded OW! (Online Worlds) Entertainment in 1997 to create virtual worlds for movie & TV properties. For the past few years he has been focused on the emerging AR/VR industry managing productions, designing pipeline models, game/experience design, strategic planning and developing studio pitches for AR & VR based on major Hollywood IP. He is currently a professor at Loyola Marymount University teaching VR Studio, Worldbuilding and Studio Pitch. He is also actively a speaker at various industry related events. He spends most of his time as a Media Arts Consultant designing training programs and production pipelines for animation, video game & XR production.

Paris McCoy

Paris McCoy

content & business advisor

Paris McCoy is an Experienced Creative Producer and Director Of Photography with a demonstrated history of working in the entertainment industry. Strong arts and design professional skilled in Creative Producing, Digital Marketing, Production Management, Art Direction, and Film and Television Production.

Terry Hart

Terry Hart

Business Development

Terry Hart is a graduate of Howard University with a B.A. in Biology and has spent the past 15 years as a marketing and sales representative within the pharmaceutical industry. Recognizing how technology can be a game-changer for underserved communities, he has dedicated himself to helping communicate what these opportunities can be. He believes that through collaboration and ownership, the community he loves can rise to become the arbiter of its own future.

Charles Babb

Charles Babb

TECHNOLOGY ADVISOR

Charles Babb is a Creative technologist with broad experience in all aspects of project management and coordination, marketing, business management, organizational development, and solution navigation. Direct experience in video game production, research and development, film and television production, graphic novel development, project management, event promotions, trend analysis, and negotiations. Specialities: Video Game Development, English, Japanese, Brand Management, Project Management, Marketing Analysis, Hypebeast and Multicultural Urban Trend Specialist, Creative Writing, Policy Development, Leadership Development, Organizational Development, Literacy of Asia and the Pacific Rim, Digital Photography, Cinema, and Computer literacy in all Microsoft Applications (PC and Mac: English and Japanese applications).

Romondo–scaled-e1578791012801

Romondo Locke

Public Relations

As a creative PR and communications strategist with over 15 years of extensive hands-on experience ...

Trissa Headshot Sq

Trissa Rene

Creative Consultant
Joaquin Horton

Joaquin Horton

Brand Engagement

Leimert Park native and emerging artisan, Joaquin Marcel (Horton) seeks to abolish the stigma strictly associating pipe cleaners ...

Terry-Scott-e1578790913138

Terry Scott

Community Relations

Terry has worked at the crossroads of cultural production and social justice all his life, and unlike bluesman Robert Johnson, ...

Marjorie Sheriff

Marjorie Sheriff

Marketing Consultant

Marjorie Sheriff is a proactive, critical-thinker with over 7+ years of administrative and project management experience. Diverse skillset in venture operations, leading DEI initiatives, end-to-end preparation and execution of events, financial reporting and budgeting, creating clear and concise communications, and being a trusted thought partner. Highly self-motivated, disciplined, and exceptionally well organized. Proficient with PC, Mac OS, MS Word, Excel, PowerPoint, Outlook, Salesforce, Quickbooks, Google Suites and Concur.

IMG_3739-scaled-e1578545031891

Vusi Azania

Program Director

A native of Los Angeles, Vusi moved with his family to St. Louis, MO, in the wake of the 1965 Watts Rebellion.

Eden Chen

Eden Chen

Board Member
Janett Liriano

Janett Liriano

Board Member

Janett Liriano is an executive and entrepreneur, with a focus on empathetic innovation. She consults brands, executives and artists with their innovation and market making strategies. She has raised over $2M in venture funding- 1 of 30 Black or Latina women to do so. She has co-raised $10M+ for clients and partners. Her service driven business development style resulted in a 190+ partnership pipeline for her previous ventures. She is named in several patents for her innovations in advanced materials, and cited in several industry journals/reports for her insights. Prior to her career as an entrepreneur, Janett worked in the medical technology field creating high fidelity simulations with medical mannequins for doctors-in-training. She is a formally-trained audio engineer and master electrician. Her design technology studies at New York's Fame School and Boston's Emerson College greatly inform her creative approach to technical challenges. She is an active member the Leadership Council for Tech: NYC, an inaugural member of the United Nations Decade of Women Initiative, a 2019 Forbes 30 Under 30 Listmaker for Manufacturing and Industry and named Entrepreneur of the Year (2019) by GC4W.

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Corporate Supporters

Join the Cause

TEC Leimert is a Non profit organization 501c(3) that is made for and by the community. Our programming relies heavily on contributions from our village. Funds are invested back into the community in a number of ways including youth enrichment programs, professional development programs, and the amazing networking events you enjoy. Help us keep this thing going!

Hit us up!

Do you want to partner? Do you have a suggestion? Do you have a question? Are you just bored? Talk to us! We talk back!